Business emailBusiness email
Are you communicating with customers through your personal email address?
Email is a powerful, low-cost communications tool. It can help you market your goods or services, provide better customer service and work more efficiently. But if you're still using a personal email address, you could be sending the wrong message.
Although an email is less formal than a letter, it should still be professional in tone and content. A defamatory statement in an email can still lead to litigation. Try and make sure that a brief acknowledgment email is grammatically correct and spell-checked before it is sent.
Email has become an important method of communication for businesses. Used properly, it is an extremely efficient and effective form of communication that can transmit all kinds of electronic data.
Using email has many benefits including:
- Price: sending an email costs the same regardless of distance and the number of people you send it to
- Speed: an email should reach its recipient in minutes, or at the most within a few hours
- Convenience: your message will be stored until the recipient is ready to read it, and you can easily send the same message to a large number of people
- Permanent records: a record can be kept of messages and replies, including details of when a message was received
Create a range of business email addresses unique to your company and secure a domain for any website you may create in the future. For more information read our guidance notes.